Keen to Be Newsletter: Maiden Names Are on the Rise

Some recent headlines and other fascinating news you may have missed!

    • Have you heard of a new podcast called Women belong in the House? It was founded by Jenny Kaplan, and the podcast overs stories of the record number of women running for office this year. Fun Fact: Her mom, Kathy Manning, is running for Congress in North Carolina!


    • “Stop the rhetoric that a woman is crazy or difficult,” said Natalie Portman at Variety’s Power of Women event. “If a man says to you that a woman is crazy or difficult, ask him, ‘What bad thing did you do to her?’” (Huffington Post) 


    • Working moms are doing invisible work at home and making invisible sacrifices for work that inadvertently prevent them from self-advocating for career growth. (NYT)


    • Goodyear is testing a special tire store for millennial women that looks like a trendy hair salon (Business Insider) 


    • Maiden Names, on the Rise Again. It often comes down to weighing the inconvenience of changing versus keeping. Some say it would be too complicated to change their professional or social media identity. Others say it is too difficult to have a name that’s different from the one for the rest of their family, or fear the prospect of divorce. (NYT)



    • Rent the Runway has hired SoulCycle veteran Gabby Etrog Cohen as its comms leader. (PR Week)



The Keen to Be Newsletter is a Round-up of Empowering, Informative & Motivational Stories that will Expand Your World and Make You More Productive, Confident and Creative. Sign up for newsletter alerts at

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